The Town with Matthew Belloni

How ‘Sound of Freedom’ Outperformed ‘Mission: Impossible’

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About the episode

Matt is joined by Bloomberg’s Lucas Shaw to discuss how the independent thriller ‘Sound of Freedom’ came out of nowhere and made $100 million in its first two weeks. They talk about the unique crowdfunding “pay-it-forward” model that helped market and finance the film and wonder if this is just a fluke or if there are any lessons to learn.

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Host: Matt Belloni

Guest: Lucas Shaw

Producers: Craig Horlbeck and Jessie Lopez

Theme Song: Devon Renaldo

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